If the greatest obstacles you face to implementing an effective marketing contents online are “Producing Engaging Contents” and “Producing Contents Consistently” know you are not alone. The fact is that many businesses see lack of internal content creation resources as a challenge to content marketing success. So, how do you get past this constraint? That is the purpose of this article, to help you know the tools you need to overcome lack of content creation.
The primary aim of using these tools for business is to create and publish engaging content that will attract your target prospects online. If you are serious about growing your social media followers and converting it to sales you need to get the right tools to help you reach your goals. Whether you’re looking for ways to expand your reach or track progress, there is a tool out there that can help you. It’s just a matter of finding the right one that will maximize your effort.
Most of the Tools you can Use On Your Smartphone
Adobe Photoshop Express
Adobe Photoshop Express is a free image editing and collage making mobile application from adobe systems. The app is available on IOS, Android and Windows phones. Photoshop Express Editor has various features which can be used to enhance photos. You can take photos of your products with your smartphone and touch them up to look really nice. Instead of going online to screenshot other people’s photos of their products to post online, you can create your own with Adobe Photoshop Express.
Canva
Canva is a graphic builder that can be very useful for both constructing content on your blog and sharing it via social media. Memes, Info graphics, and custom-made images are all very important parts of spreading brand recognition, increasing traffic, and keeping customer attention, and this online tool makes it easy to create the images you need without using expensive, hard-to-navigate software.
With Canva you can quickly create simple graphics and visuals for blog posts and social media. It’s not a replacement for Adobe Illustrator or pro software but it’s a great platform for creating unique images fast. It’s also free. Canva is meant for non-designers and vice versa. If you’re a complete newbie, with no design skills, Canva would probably be a better option for you. But it’s not for professional use. Using canva templates on a university social media cheapens your brand. Though, you can still create a stunning design from scratch using a template.
Remove.bg
Remove.bg is a free service to remove the background of any photo. It works 100% automatically; you don’t have to manually select the background/foreground layers to separate them. Select your image and instantly download the result image with background removed. It uses sophisticated AI technology to detect foreground layers and separate them from the background. It’s a website, no app yet.
“Remove.bg is very useful and it helps with workflow and productivity. You will be impressed by AI and think it’s the best choice on the market. The API works like a charm and the processed images are stunningly good.
PhotoRoom
A PhotoRoom App is an app you must absolutely have especially if you’re into eCommerce and product sales. This simple app is absolutely one of the best app I ever found. It’s incredible how clean the edges are when you crop out product images, people or any objects. Fast, Professional, you can even export in jpg or png format. The free version has PhotoRoom watermarks. It is easy to use. The free version’s auto background removal is pretty accurate if the photo you are editing has solid background.
Business Card Maker
This allows you to create different business cards for your business without incurring printing cost. Each design can be curated to suit a particular business.
HashTags
A hashtag, introduced by the number hash symbol #, is a type of metadata tag used on social networks such as Twitter, Instagram and other micro blogging services. It lets users apply dynamic user generated tagging that helps other easily find messages with a specific theme or content. Users create and use hashtags by placing a hash symbol before a word or phrase without space in a message.
It’s always better to research about trending hashtags related to your niche; it’s easy to use to reach social media users interested in your type of business. Hashtags also function as beacons that help users find and subscribe other users of similar interest. Most users get to see your post when you use hashtags.
Linktree
Linktree is a free tool for optimising your instagram traffic, whether you’re a blogger, an artist or you run a content platform. Linktree is an ingenious solution to instagram’s policy of not allowing hyperlinks in posts. The concept is simple. You can get a short link to place in your bio that when clicked, it navigates to a webpage with a list of every link that you want active. There, your audience can choose one and get directed to the content they’re looking for.
Paystack
How do you receive payments for products you put online? Must every customer contact you before you close a sale? Must your customer’s screenshot a proof of payment before you ship their order? There is a better way to receive payments for products you put online. You don’t necessarily need to own an e-commerce site to integrate a payment gateway to your business. You can integrate a payment gateway to every of your business online.
Paystack is a free payment gateway to receive payments for products and services online. The customers have different options to choose from, debit cards, bank deposits or transfer. The customer receives a receipt immediately and you are also sent a receipt for the payment. One great aspect of it is that you can create different payments links for different products and fixing their prices.
There are still many more tools, but if you can utilize the few mentioned above, you’ll see a tremendous difference in how your business has been and what it’ll become.
Excellent one