Copywriting

Copywriting

This is a skill that uses words to sell, when I mean words, they are word that trigger sales and words that destroyed sales.

Copy writing does not align with what you've been taught in English.

Yes you heard me right.

Copywriting is not use to impress people, it is used to make people beg you to take their money and give them value.

Misconception about copywriting is that many who wants to acquire the skills think you need to graduate with a grade A in English before they can become copy writer..

But am here to tell you even if you had an F you can still be a prolific copywriter and learn the skills..

All you need to be perfect in this skills is to have an open heart and a will to practice what you'll learn.

Copy writing Proper

Things Needed in writing a copy

An headline + Irresistible offer.

What is an headline?

Headline is a part of your copy that stops your audience at a spot and makes them continue reading your copy.

Many people have been making this silly mistake and I won't want you making same, so what's that mistake?

They spend more time writing the body of their copy instead of spending more time in writing their headlines..

Why should you spend more time writing your headline?

You should spend more time writing your headline because if your headline is not compelling enough nobody will read the body.

An Irresistible offer

What is an Irresistible offer ?

This is an offer that makes people that are in your target audience to take their money.

So what do you need to make your offer irresistible?

We have 6 key factors in making your offer irresistible!!!

* Benefit

*Bonus

*Scarcity

*urgency

*Consequence

*Guarantee

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So let's dive in deep

Benefits : First if all pay close attention to what am about to tell you, Features tells benefit sell, feature is what it is and benefit is what the feature can do for me.

So when writing your next copy try to convert all your features to benefits e.g if am selling a phone that has a feature of 5,000MAH, I'll try convert this feature to benefits.

Bonus : Bonus makes your offer irresistible in the sense that people value free things.

For example am selling a pot and I tell you get this pot now and get 2free spoons.

Wouldn't you buy it? Tell me in the comment section.

Scarcity & urgency : As the name implies Make it scares.

When I give you an extremely affordable price for a limited price.

E.g get this for a whooping price of $5 only for a limited time - Scarcity

When I promise you a gift only if you do something now - Urgency

I'll be dropping more on Consequence and Guarantee Tomorrow.

Stay glued to this post....

Thanks for reading..