We've all been exposed to the quote "Go woke, go broke." This pithy saying is proving to be especially true, but sadly, many individuals are unaware of the dangers of going woke and becoming social justice warriors (SJW's).

Many of the major corporations such as Disney, Netflix, the NBA, Coca-Cola, Proctor & Gamble, Starbucks, Gillette and many more have felt the economic impact of corporate activism. They are losing money faster than governments can print fiat currency.

Make no mistake about it, to go woke means you have sided with globalism and Marxism. The paradigm shift from neo-liberalism to Marxism is extremely dangerous to democracy. Groups such as Antifa and Black Lives Matter are Marxist, violent, and are rarely "peaceful protesters." Instead, they seek the overthrow of governments via couched words (polite euphemisms) such as equity, defund the police, fairness, the abolition of religion and more.

Promoting gender identities, the destruction of Western culture, open borders, the hue and false cry of toxic masculinity, advancing critical race theory (reverse racism), the 1619 project (a damnable lie), and demeaning Caucasians (pushing white privilege, a false notion), are all the rage, and all are inherently evil.

We do not need equity in society, we need to return to meritocracy! Instead of giving someone something they do not deserve, we should return to the days when people earn an education, an award, a title, a career, as opposed to handing it out like participation trophies at a soccer game.

Woke examples and negative outcomes

Proctor & Gamble (makers of Gillette razors and other products) went woke and pushed toxic masculinity. Their leftist screed set the corporation back $12 billion dollars with a single advertisement. Discerning people stopped buying the product.

Woke-a-Cola sought for people to "be less white." The backlash was swift, furious and heavily damaged Coke's bottom line. The once venerable king of sodas lost $3 billion in one quarter and losses continue to mount. Their campaign has gone the way of the New Coke. Remember how that fizzled? Anyway, 40% of people have vowed not to buy Coke products. Not good. There is no systematic racism. None.

The NBA with Lebron James as its star has experienced the lowest ratings ever. James, a fantastic basketball player, is a racist through and through. He is uneducated. People who love sports do not want politics mixed in, as it ruins the sport. It's like pairing a fine wine with macaroni and cheese - it just doesn't work! The irony is that the NBA supports China, the country that brought us the Wu-Flu and uses slave labor of Muslim Uighurs to make your Nike's. NBA owners are losing money and there is no end in sight.

Starbucks has pushed the LBGQT message, climate change (a hoax), Black Lives Matter, sex change operations, and other contemporary social issues. Starbucks received a quick backlash from its 35 million followers on Facebook. It is now contemplating deleting its account because of the vast amount of negative feedback. Additionally, Starbucks is hemorrhaging cash as fast as a barista can make a Red Velvet Cake Cream Frappuccino!

Disney has shot itself in the foot as well, and as a result has lost billions in revenue. Their push of the critical race theory has angered fans of the once beloved franchise of theme parks and Marvel flicks. Their latest film even cancelled Captain Marvel because...he was too white! Talk about discrimination!

Netflix (now run by the Obama's and Susan Rice who sit on the Board of Directors) is pushing diversity in their programming. Is diversity good? Apparently not, as millions have cancelled their subscriptions to the addictive streaming network.

SJW's pushing diversity do not know history. Racial, ethnic and religious diversity has destroyed nations and continues to breed wars. Look to Iraq, Syria, Libya, and Yemen, not to mention Rwanda, the Soviet Union, the Balkans and more and observe the damage diversity has wrought. 

The Cultural War

The cultural and political war is picking up steam around the world, much to the detriment of peace and harmony. We find ourselves in a battle of two mindsets: woke emotionalism and truth. When one's feelings take precedence over logic, sheep have gone astray and are in need of Shepard's of truth to combat the lies. Cancel culture and deriding free speech destroy democracies (the goal of SJW's). We need to collectively push back against woke culture.

Freedom is a God-given right we must defend at all costs, because truth must be proclaimed over feelings/emotions. Going woke is to side with Marxism and leftist ideologies that are destructive. Speak truth to power, reject wokeism, and do not feed the snake with your hard-earned money. If you reject the aforementioned, you cannot expect to live in a sane country. Indeed, go woke, go broke: financially and spiritually.