Value-adding especially to business isn't achievable without a conscious effort.
It will be important to know that business is highly competitive as there are a lot of individuals who are either in the same business with you or are intending to venture into the same business.
It is, therefore, necessary to discover ways to do things differently to stand out from them and also to build a high customer base and also get your company a good reputation.
The very reason why a customer will keep running to you is that you can add uniqueness to what you do.
Building a high customer base is a conscious effort that starts with what you do and ends with what you do. That means it is a factor that is directly dependent on you.
To add value to your business and subsequently build a high customer base, increase sales, and promote your business, you must learn to do the following five magic acts.
But before that, we will have to remind you that consistency is a key factor in business. Being consistent in all you do and the services you render will be a driving force to getting you to where you want to be.
1. Learn to add value
To actually add value to your business, you must consciously add value to your products and services.
Adding value does not end with your products, it extends to the way you intend to treat your customers. The treatment you give to customers leaves them feeling valued and honoured and this singular act will keep them running back to you.
As much as you can, ensure that you bring any strategy that makes for their convenience like offering home pick up and delivery services depending on the kind of business you are into.
Customers love comfort and convenience a lot. So it is Paramount that you add that to your business plan.
2. Approach
The approach is the key to business growth and expansion. If you must know, first impressions matter a lot to customers. Ensure you treat your customers right if you must have them coming back.
Use the business magic words like; " Thanks for your patronage", " Have a nice day", " We look forward to seeing you again'', `` It's our pleasure", all these magic words are important to customers. They love to hear them. That is the reason why banks won't get tired of saying" thanks for banking with us". This is because they know how effective those words can be.
As much as possible, give your customers a listening ear. Remember, the wealth you are looking for lives in them. So treat them right.
3. Cut down on prices
This is a trick that has helped successful businessmen to get to where they are today.
It is easier to build a high customer base by simply cutting down on prices still at the same value that your competitors are selling.
This alone will not attract a lot of customers, but will also motivate investors who will invest in your business in order to get the business to the next level.
4. Fast delivery
One thing customers consider as competence is your ability to attend to them right in time.
Success begins with doing everything well and on time. No customer will choose someone slow with his services no matter how good he is over someone who will deliver faster and smarter at a good quality.
Humans naturally are not patient enough to wait for a long period for their needs to be attended to. It is therefore important that you learn to meet every customer's needs as fast as possible.
5. Offer discount Sales
One effective way to promote your business is to sell at a discounted rate. A lot of commercials like Amazon continuously employ this strategy as it is paramount to business growth. Today you hear what is seen as black Friday. A strategy for promoting sales.
Customers have a lot they desire to buy. Selling at a cheap rate makes it easier for them to achieve their dreams. No customer forgets wherever they buy products at a cheaper rate. Such promotion keeps them coming and can turn one-time buyers into regular customers.
They say starting a business is easier thn maintaining it. And I am starting to believe that it's true. A strong customer base is what keeps an enterprise alive. So it must cater to what the patrons need and want.
As a buyer, I also prefer buying from someothing that treats me right, offers quality products at reasonable prices, and of course, delivers fast. I guess, summarizing this, Quality, Time, and Value are the key words.