The home reading is for businessmen, advocates, and simply for the deliberate people.
Over the past few decades, the degree has lost a measure of prestige, possibly because the world of education has not kept pace with the rapid changes in the business world. Relatively few entrepreneurs have an MBA degree, but you can bet that nearly all of those who have managed to succeed have read seven classic, short and simple books.
1. “How a person thinks,” James Allen
The moral of the book: Most of the people are convinced that fate, fortune, or circumstances determine their lives. This book shows that your life is just as you organize it, and the only way to succeed is to organize your way of thinking. This is the basis of a successful career in business. James Allen's book is among the ten most motivating books of all time.
Quote: “The individual becomes a complete human being in the moment when he stops moaning and complains about his fate, and decides to find the hidden justice that organizes his life. By adapting his mind to this equilibrium factor, one will stop blaming someone for their failure. He chooses strong and noble ideas. Instead of fighting against the conditions, he begins to use its potential to make more rapid progress. And seeks to reveal new forces and capabilities ».
2. “Rich Dad, Poor Dad”, Robert Kiyosaki
The moral of the book: In addition to the book outlining the basic principles of personal finance (without which success is meaningless), it explains why building and owning a business is the surest way to success. "Rich father, poor father" destroys the unrealistic notion that working for a salary provides financial security and teaches thinking like a businessman.
Quote: “Rich people buy assets. While the poor and middle class buy the liabilities, which they consider assets ».
3. "Where's my cheese?" Spencer Johnson
The moral of the book: There are countless books devoted to the power of innovation, and how individuals and companies can adapt to the increasing pace of constant change. But none of them gave such a short, accurate and vivid description. Quote: “The shortest path to change is not to be afraid of ridicule of mistakes, false beliefs, and personal stupidity. This eliminates the usual desire for the old pattern of behavior and procedures, and accelerates progress towards new developments. ”
4. “Elements of Style,” William Struank & E.B. White
Moral of the book: Now that emails, text messages, and social networks are the basis of business communication, the ability to communicate is more important than ever. Written in the English language, the book takes into account the idiosyncrasies of the English language, but these principles apply to any text. After you master the "elements of style", you will learn to express ideas in business correspondence in both English and Arabic than your less well-informed colleagues.
Quote: “Brevity gives energy to a text. The sentence should not contain unnecessary words and the paragraph should contain unnecessary sentences for the same reason that justifies that drawing does not need hyperbolic and the machine into redundant parts. This does not mean that you should only write in short sentences, avoid the details, and describe topics only in brief words. But this means that every word must have a meaning. ”
5. "The One Minute Manager", Kenneth Blanchard and Spencer Johnson
The moral of the book: If there is a description of what it means to be a good manager, better and shorter than it is in this book, it has not been found yet. He is more understanding of the business (and the means of using it) than several libraries full of research. One of its authors, Kenneth Blanchard, is known for his books on business and management. Every manager (or anyone who wants to become a manager) should read this book.
Quote: “If you can't say what you want to happen, you don't have a specific problem. You are only complaining. "The problem only exists when there is a difference between what actually happens and what you want to happen."
6. “How to Lie with Statistics,” Daryll Huff
Moral of the book: the hallmark of modern business a passion for measurement. However, when misinterpreted, the measurements can be not only useless but harmful. Hove's book is in multiple prints and has told several generations of entrepreneurs how to manipulate numbers. It is written in easy language and accompanied by graphic illustration, so even a reader with a modest knowledge of English will be able to read it.
Quote: «The secret language of statistics that appear attractive to representatives of culture and are based on facts, are used to amplify feelings and escalate the situation, and to complicate and simplify the very. Statistical methods and terminology are required to describe data in social, economic and business environment trends, public opinion surveys and censuses. "But without someone who can honestly and consciously find the right words, and make readers understand the meaning of these words, the result will be nonsense."
7. “The World's Greatest Dealer,” OG Mandino
The Book: If you are not able to sell your ideas, products or services, you will never succeed in business. You can read a great amount of literature on the topic, but it all boils down to a few simple facts that are found in Mandino's book. Note: "The World's Greatest Dealer" will not only make you more successful in business, but it will also make you more successful in life.
Quote: “I will live this day as if it were my last. This day is all I have, and these hours are eternal. I will be greeted by the rising of the sun with cries of joy as a prisoner who has received a grace period from his execution. I will raise my hand towards the sky and receive this new day as a precious gift. My heart will be filled with gratitude when thinking about the people who greeted at dawn yesterday, and who are not among the living today. I'm really lucky, and the hours of the day are an undeserved bonus. Why am I allowed to have an extra day while the others, who are better than me, are gone? Perhaps they achieved their goal, but I still have to achieve it? Perhaps this day is another opportunity that was given to me to become who I can become? ''
Very informative