๐๐๐ช ๐๐ ๐๐๐๐ ๐๐ ๐๐๐๐๐๐๐๐๐๐ ๐ ๐๐ ๐๐๐๐ ๐๐๐๐๐๐๐๐๐ ๐๐ ๐๐๐ "๐๐!" ๐๐ ๐๐๐โฃ
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Risk reversal makes your offer look so great that only a lunatic would refuse to buy. โฃ
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The online market demand is constantly changing. Your offer requires these 3 secrets elements of RISK REVERSAL to be more compelling and remain relevant. โฃ
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Do you know the interesting thing? โฃ
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Your prospects are not looking for another eBook to read or digital product for their library. Instead, they need a solution and that drives them. โฃ
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For your solution to standout among the several hundred competing solutions, โฃ
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Your solution must showcase CREDIBILITY and CONFIDENCE. โฃ
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It must have elements of RISK REVERSAL. In other words, it must remove the weight from their shoulders and place it on your shoulders. โฃ
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You get this right, โฃ
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You get more Clicks, build Loyalty and they keep Coming Back. โฃ
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๐๐ก๐ ๐ ๐ฌ๐๐๐ซ๐๐ญ ๐๐ฅ๐๐ฆ๐๐ง๐ญ๐ฌ ๐จ๐ ๐๐๐๐ ๐๐๐๐๐๐๐๐:โฃ
โข Guaranteeโฃ
โข Payment termsโฃ
โข Purchase expectation โฃ
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A GUARANTEE builds trust in your product or service and the promised result.โฃ
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You come across a sales copy with statements like "If for any reason you don't like the product, return back. And get complete money within 30 days." โฃ
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The famous PUPPY DOG CLOSE used this to close more sales. โฃ
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Their guarantee says, "๐ต๐ข๐ฌ๐ฆ ๐ข ๐ฑ๐ถ๐ฑ๐ฑ๐บ ๐ฉ๐ฐ๐ฎ๐ฆ ๐ช๐ง ๐บ๐ฐ๐ถ ๐ญ๐ช๐ฌ๐ฆ ๐ช๐ต, ๐ฌ๐ฆ๐ฆ๐ฑ ๐ช๐ต. ๐๐ง ๐บ๐ฐ๐ถ ๐ฅ๐ฐ๐ฏ'๐ต ๐ญ๐ช๐ฌ๐ฆ ๐ช๐ต, ๐ฃ๐ณ๐ช๐ฏ๐จ ๐ช๐ต ๐ฃ๐ข๐ค๐ฌ".โฃ
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Wow! I love this. โฃ
So much confidence.โฃ
Zero risks!โฃ
Every objection crushed! โฃ
It made the offer irresistible. โฃ
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PURCHASE EXPECTATION clearly states out what your customers should expect. No beating around the bush, strictly transparency in play here. For example, you say " for your purchase, you get my free eBook, a video course..."โฃ
โฃNo risk for your prospect, he knows what to Expect.โฃ
โฃPAYMENT TERMS covers when payment is expected and payment conditions. For example, "Cash on delivery". โฃ
๐๐ซ๐จ ๐ญ๐ข๐ฉ: Guarantee + Irresistible offer = Sales rolling in. โฃ