Quench our thirst

when you hear the word quenching out our thirst, what comes to your mind? cold water right? but when we have spare money in our pocket, we always come up buying COKE, One of the leading brands in terms of soda companies, they end up the most famous, and when we say famous, the whole world knows its name.
through time coke becomes part of our every tradition and celebration, every birthday coke is always present at the table, and every Christmas coke always comes up to the top of our fridges, it always quenches our thirst in the most satisfying way.

Image from rappler.com

Absence of coke:
here in the Philippines, mostly affected Visayas and Mindanao area, we are experiencing shortage stocks of sodas, most especially coke, because of the food inflation, and shortage of raw materials.
coke limits their production ends up, and every sari-sari store in our area declares out of stock.

image from pinterest

Price increase:

Due to a shortage of raw materials, a shortage of sugar, some people say they hold the stocks of sugar so that it will increase the price because there is news that some big warehouses caught up by the government intelligence hiding tons of sugar by the time the company declares shortage of sugar.

Lack of sugar is the main reason why the coke plantation limits their production as we all know, sugar is the main ingredient to make the sweet soda coca cola.
The lack of sugar is due to the limited import and export due to the war between Russia and Ukraine, The typhoon who hit the Visayas island and affected and damages the sugar mills ends up the loss of sugar supply.

Loss of interest in buying coke

Coca-cola will always be the top-of-the-line, high-caliber company, the leading brand of soda production, but even though the company is very successful, it doesn't mean they are protected with price inflation, the price hike in haste that even the consumers are thinking twice to buy the product, coca-cola increased so much that we are having a hard time to decide if we buy one or not.

imagine the previous price of 1-liter coca cola is 40 pesos in our sari-sari store, now it goes up to 65 pesos, the price increase is no joke, even the canteen I'm working stops buying coke, they end up buying juice instead to quench the thirst of their customer who eats at the canteen. But some stores adapt to the situation they still have cokes on their inventory but the price is not appealing to our eyes.

image taken from google.com

The Good effect of coca cola price increase

Now that Coca-Cola's price has increased so high, we are out of budget to buy one, back then every dinner we buy a liter or 2 before dinner so that we can satisfy our thirst after eating our dinner with our family, now that price has increased, we don't buy coke, instead, we drink water. we all know that the best thirst quencher is water and coke has a very high sugar content that you need to drink moderately because it's not good for your health. .

personal thoughts

Now that we are out of choice we find it good to our side to prevent drinking soda due to the price increase, I guess it helps us drink water more than unhealthy sodas, so at the end of the day, this price increase gives good benefits to our health.