Value

Value

What's value

For me value is basically what you have to offer or you can call it worth

Not the price

The price doesn't determine the worth

The value determines the price

Don't get me wrong

Let me explain

You can get an inferior product at a very expensive price right 🤷‍♂️

When you buy that product what will say... "it's not worth it"

That's where value comes in place

Worth

But when you buy something that is value though it might be expensive

"it's worth it"

That's why when I'm advertising I don't force my customers or persuade them

I show them my value

What I have

They can go all out they won't really find it

Value can be replaced but not dispensed

Replace

You can replace a brush with a sponge

You would achieve same cleaning result but with more stress

Because you can't get the worth of a brush from a sponge

That's value... The worth... The brush was changed but couldn't be dispensed

Be indispensable

Give value that is irrevocable

I once had a teacher

He taught in my school

He added so much value to the school even though he wasn't in the marketing department people from other schools came to my school just because of him

He had a private lesson and it was the highest paid private lesson yet the lesson was outnumbered

The value determining the price 😉

If he leaves the school and start his

Parent will neglect the fact that he's school is a start up and risk putting their children in his school because of value

If you give value

No matter the price, people will definitely come

I'm not saying something extravagant

No!

The price should differ and the difference is the level and quality

That's why you see people choose expensive things when the have choice to choose between two products

*Attract Money*

If you understand the concept of Money being Value you will understand that it’s not paper, it flows, that’s why it’s called currency. It follows the law of attraction and magnetism.

Don’t run after money, run after the things that money runs after and you will naturally command money.

      - John Imoke (CEO)

The question is what do money run after... Value

People are ready to pay anything to get satisfaction.. That satisfaction that is "worth" the price is called value

Ps👆:another definition of value

So when you give that value you get money... 😇😉

There are over 100 elements on the periodic table yet we only survive on one

"OXYGEN"

Oxygen is being sold based on hours while others are sold based on volume

That's value

Oxygen is readily available yet more expensive than other elements

Why?

VALUE

What's your worth?

          - Precious Onoharigho

To round it up

If only worry about giving what people want... That satisfaction they need, that value... The worth of their money, then assuredly you'll get money...

I'll leave you with a business secret I just learnt

You don’t build a business, you build people, then people build the business.

Your people are the builders of your business.

    - John Imoke (CEO)

After John Imoke told me this... It got me thinking

Build people, they would build your business,

Building people is giving people... That is your customers the required satisfaction, when people see give them satisfaction and they know someone else who needs that satisfaction... They will surely refer

That's growth

So give value and watch your business grow

Uju Somto©2020