Introduction :

Investing is the act of risking money in the hope of getting future rewards while maintaining current consumption.

The term investment refers to broad and extensive activities. Any investment involves risk. But there is no risk in investing in government bonds or savings bonds.

Some definitions of investment given by various thinkers are mentioned below :

According to the Oxford Dictionary of Finance and Banking, investment is the purchase of assets such as securities, artefacts, or bank deposits with the primary objective of obtaining financial returns as income or capital gains.

Charles p. Jones-. According to this, investing in one or more assets over a period of time can be defined as investment.

V.K Bhalla -According to this investment is the sacrifice of certain present value for uncertain future rewards. We invest by sacrificing present enjoyment because we want more enjoyment in the future. I invest to provide income to unemployed old people at the end of working life.

Investment characteristics :

Investing is a global and future-oriented endeavor. Investing is investing in real or financial assets with the expectation of future profits rather than current consumption. Or investing in financial assets.

Investment characteristics :

• Income : One of the most important characteristics of investment is income. People invest to earn income. There are two types of income earned by investing. For example, the amount of profit or interest over a certain period of time. The other is capital.

• Risks : There can be no investment without risk. People invest with a certain amount of risk depending on the nature of the business. Because just for profit sometimes it can also be loss.

• Safety : Another important feature of investment is security. Every investor wants to get his capital back intact. So there must be security in investment.

• Liquidity : The best feature of investment is increasing liquidity. Investors consider how quickly they can convert their capital into cash while investing. It must be considered that some investments are not marketable such as company deposits, post office deposits, bank deposits and defense securities etc.

• Increase income : The main purpose of investing is to make money. People invest their savings to improve their standard of living to increase their income. Two aspects can be considered in terms of investment. First is investing in risk-free securities. As a result there is no possibility of risk here. Conversely, investing by buying risky securities. Although there is a risk here, the profit can be relatively high. On the other hand, there is a possibility of loss. As the saying goes, no risk, no gain.

Investing is a financial activity. Through which the economic wheels from individuals to organizations are in motion. which verifies the economic capacity of a person.

Investments we are constantly dealing with and moving forward. We are constantly getting new ideas about investing and gaining the mindset and courage to invest with new risks. So of course we need to have some idea about investment. We understand that if we take risk then investment can earn more.