KFC's game console to keep chicken warm

I was reading this news today and I don't know if today is April 1 or if KFC is just making an idiot out of all of us.

https://www.cnn.com/2020/12/23/tech/kfc-games-console-chicken-scli-intl/index.html

It seems like KFC is building a game console in partnership with Intel that comes with a built in chicken chamber to keep your chicken warm! So basically this either means that people have way too much money and don't know what to spend on or KFC has lost it's mind or KFC thinks it's customers are stupid. You tell me what you think of this marketing and product stunt!

Here is a link to that tweet

https://twitter.com/kfcgaming/status/1271487675929890816