The Sunshine Coast has many types of business ranging from florists to mechanics which are all looking to compete and excel in their marketplace. Many local business will choose to advertise their services via large advertising campaigns on buses, billboards and radio. Web designer Gold Coast These may increase exposure and interest for the business in the areas where the campaign is running, but these campaigns can be expensive and potentially financially crippling to many businesses over a long advertising campaign.
So many businesses are looking for other cheaper and more effective ways to advertise and market their business over a long period of time. Which is why website design is experiencing such a growing interest worldwide. Since the internet was introduced to the public in the early 1990’s it has been a runaway success. As of 2008 9,527,000 Australians had a broadband internet connection and the average Australian spends more time on the internet each week than they do watching TV.
As the Sunshine Coast develops and grows so does the demand for the regions businesses to provide websites to advertise and sell to the growing internet audience. In the past year alone national shoppers have spent $12 billion online, which is 5% of all retail sales worth $250 billion. Online spending in Australia grew by more than 12% this year. Web designer Gold Coast As the years go by the statics and startling growth of the countries internet usage are pointing to a nation where the average consumer will opt to buy products via the internet, so businesses are having to radically change the way it sells and advertises to compete in this growing market place. As of 2009 there were 31,758 businesses on the Sunshine Coast, a startling fact that will surprise you is that only 35% of Sunshine Coast business have a website at all. But despite the low adoption rates of websites, it’s inevitable that the use of websites in the Sunshine Coast will increase rapidly as many Sunshine Coast businesses are watching there global competitors lure local sales overseas by effective website design and online marketing campaigns.
With a astonishing 30.4% (2.110 million) worldwide users the internet is the market of choice for many of the worlds business’s. This figure is expected to continue its rapid growth over the coming years, and the Sunshine Coast is in a prime position to benefit from its growing Internet audience.
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