I was recently reading about the removal of more and more movies from the Netflix list and people are wondering, just like me, by the way, what's going on?
Why do they take them out? I liked some of them!
That's how I found out that it's not really their wish, but of those who own the rights to broadcast those films and who decided it was time to give them only to others (who probably pay more to have access to them) or to do their own movie streaming service.
What is going to happen?
Well, maybe from this situation:
To this:
Photo by Donald Tong from Pexels
More services, same people (maybe even less, when this pandemic will be over, because more will want to go out (even me) to socialize, watch movies on real cinema theaters), so, less spectators/service.
In this situation is Disney, which now owns a lot of franchises and, why not the time, they say, to open its own online movie stall.
So, in addition to this competition that has started to be more and more fierce in the online movie segment, HBOGo, Hulu, Amazon Prime, Rakuten, etc. it seems that movie producers are also starting to act and will further restrict the library. of titles that Netflix will have available.
That's why they produce so many titles, because they realize that their pasta will be cut more and more. They will probably end up giving away the rights to have their original materials broadcast on other platforms, but in a few years.
What will happen in the coming years?
The war to seize the rights to broadcast films will intensify. Some platforms will not survive, others will unify and it is possible a price war that will lead in the first stage to cheaper and promotions to attract subscribers, and in the second to the price increase when they realize that otherwise they will enter bankruptcy.
Photo by Markus Winkler from Pexels
Of course, no big price increase can be healthy, because the demand will be largely reduced, but more strategies will be adopted to multiply the earnings from the broadcast films: in addition to product placement, maybe even small commercials, will increase the market and the offer of films broadcast and paid to be seen individually, not with a monthly subscription. Amazon Prime and Rakuten already seem to have some kind of service like this.
Probably a platform, even on the blockchain, that will raise money from users and have a clear record of the movies broadcast will be a solution in the next stage of video streaming.
We will see.
Thanks for your attention. I promise I will pay it back to your articles :)