My friend has been an influencer on Instagram for a long time, I asked her how she manages to make money on Instagram in what way and what are the secrets.
Milena shared useful information with me, so I share it with you with her permission.
While for some it is an Instagram app for fun, showing things from the last purchase, a new hairstyle and a good time, others have used this social network to make money.
Find out below how this is possible and what you should do to turn the time you spend on Instagram into a profitable business.
First and foremost - companions
In order to even think about making money through Instagram, it is necessary to have followers. It is not always necessary for these to be dizzying figures, but it is important that your companions interact with you, that is, that you present yourself to a specific target group.
Let your Instagram account have a theme - you present reviews of restaurants, clubs or other places, share a passion for fashion, music, art. When posting photos, use tags that will increase your visibility on Instagram and be sure to post content regularly.
Thus, the number of those who follow you will grow every day, which makes you ideal to use this network in one of the following, profitable ways.
1. Connect with brands and make money through affiliate marketing
Affiliate marketing is about promoting a particular product and making money based on the sales you make. With Instagram, you have a number of creative ways to display content inspired by a particular product, and thus successfully advertise a brand that will pay you for it.
You can also advertise the web address of a certain company by putting a link in the description of your account. It is also recommended that you create a special page through which you will direct visitors to the product so that you know how many people decided to buy just because of you. This is a great way to combine beautiful and useful, and through advertising you enjoy your favorite products, and at the same time get paid for it.
2. Present advertisers with sponsored posts
Instagram users who attract a large number of followers can make money by creating sponsored content for different brands. It’s simply a photo or video clip that represents a particular product, but unlike affiliate marketing, you’re paid for by the post itself. Such content is usually accompanied by an appropriate description, hashtags of the brand and tagging of the company's profile.
What’s important when it comes to sponsored texts is that product promotion fits into the image you’ve already built on Instagram. The idea of this kind of advertising is to give followers the impression that you already use a certain product in everyday life, and not just because they paid you for it.
3. Use Instagram to sell your own photos
The most obvious thing Instagram can offer are photos. Then why not use this network to monetize the ones you make yourself? If you are into photography, professional or amateur, or make different graphics with the help of appropriate software, Instagram will be the ideal market for you.
Protect your work with a personal stamp and make sure you have new posts regularly to maintain interaction with the audience. You can offer your companions to take photos, personalize your work, or connect with those who will further distribute your content.
4. Promote your own business
If you run your own business, Instagram will be an indispensable platform for presenting the products and services you offer. In addition to the products themselves, offer companions photos that show what your business process looks like, what inspires you in business and the like.
This way you will connect more closely with them and thus build a positive image of your brand. Showcase your products in everyday circumstances, arranged as a gift for a loved one, and show potential customers all the ways they can use what you sell.
Turn social networks into a source of income
In addition to the fact that you can maintain a personal profile and earn money by linking your account with brands, you can also manage your performance on Instagram on behalf of well-known companies.
Community managers are engaged in this kind of work, and due to the growing share of social networks in both private and business life, the demand for experts in the field of communication on social networks is growing every day.
Get to know all the opportunities that social networks offer you and use them to make a profit. You are already wasting time on the networks - then nothing prevents you from using it so that it brings you money.
So what are you waiting for go and earn you via instagram.
