In the past few months, the NFT boom has swept the art world, and traditional art companies such as Sotheby's and Christie's have begun to explore NFT. Now, traditional galleries are also trying to get in touch with NFT and introduce NFT into traditional art gallery space. According to Busniess Insider, Superchief Gallery opened the world's first physical NFT gallery in New York City yesterday.
The Superchief NFT Gallery opened on March 25. The first exhibition is titled "Season One Starter Pack" and will exhibit NFT artworks from 300 cross-disciplinary artists. Starting from March 25th, the gallery will display NFT works from five different artists every day, making the gallery different every day.
300 artists sounds like a lot, and Superchief founder and director Edward Zipco explained: "This is an advocacy movement. To make the movement successful, you need to include many voices and visions in your speeches and outreach."
Zipco told Business Insider in an email interview: "This is to legalize NFT to strengthen two things-digital art is art, and the artist's copyright fees will never be taken away by culture."
The works of these 300 artists will be auctioned in two different ways. The first form of placement is to auction a unique work of each artist for 72 hours, and the second form of placement is a timed auction, which will give anyone the opportunity to purchase a copy of the NFT artwork within 72 hours. The gallery recommends that potential customers prepare their crypto wallets before the auction, but credit cards will also be accepted.
NFT art is digital, which means that the exhibition space does not hang canvases or sculptures like traditional galleries. Superchief Gallery and Blackdove, a "digital canvas" expert, will display artworks in ultra-high resolution. The 4K screens will be between 49 and 90 inches. Collectors can also hang these screens in their homes after taking pictures.
The gallery will also work with Cloverly, a platform that aims to offset the carbon footprint, to reduce carbon emissions and thereby address the environmental impact of NFTs.
Zipco said: "At present, we are buying carbon credits in large quantities through Cloverly to offset 150% of our NFT carbon footprint." "We could have remained neutral, but further thinking is: if we go further and want to create A system that really helps fund carbon projects, such as building a machine that can suck carbon from the air or reforesting the Amazon, so what should we do?"
Like mainstream NFT artists, Zipco also believes that more "traditional" galleries will soon turn to NFT art.
He said that for Superchief, this is just the beginning. The gallery will hold various NFT exhibitions this summer, and plans to hold the "Season 2 Starter Pack" exhibition in the fall.
Superchief Gallery also held talks with the famous NFT artist Beeple, whose "Everydays: The First 5,000 Days" recently sold for more than $69 million. Superchief once planned to hold a solo exhibition of Beeple, but due to the new crown epidemic and the company's Los Angeles warehouse accident, the solo exhibition plan has been temporarily shelved.
Zipco said: "I know that Beeple is not interested in our money. The reason why he works with us is because he wants to be part of the larger art community that we represent, which is really exciting.".