There is currently no better place for marketing then YouTube. If you want to make serious money online, then you have to get to know YouTube from the content creator point of view. On average there are over 1.3 billion unique visitors to YouTube each month. With this vast pool of visitors you have to put all of your excuses aside and embrace the YouTube platform and with it the opportunities that it provides to earn a good income. It will blow your mind how much money you can earn with this vast potential at YouTube.
One of the handy ways to add a passive income stream is through “YOUTUBE VIDEOS”.
Recent figures reveal that more people watch videos on “YouTube” than do searches on Google. So “YouTube” is a platform where you can earn money following a very simple procedure. But please don't mistake simple with easy. To be successful on YouTube you will have to consistently upload videos to the platform.
At least one video a week but better would be one video each and every day. Depending on the area you chose, this can require more or less real work to create the videos.
You will also have the ability to team up with YouTube through the “YouTube partner program” to earn money.
Tips for making YouTube videos
It depends completely upon your wit and wisdom to make your videos successful. They have to be interesting enough to grab the viewers’ attention.
The caption or the title should be catchy as it is the first thing to be noticed by the viewer.
You have to create a thumbnail which is irresistible and steers users curiosity and invites them to click on your video.
You have to grow your subscriber base through constant calls to action in your videos.
The videos have to be of high quality. Nowadays you should consider creating a 4k video. YouTube will scale it down to lower resolutions for you.
The audio too has to be of high quality. Though with todays cheap and high quality condenser mics this should not be a problem. Avoid using the microphone from your smartphone when you film outside. The external noise or wind would ruin the users experience.
There are many ways through which you can earn money with your YouTube channel. You can start with ads and then look into other ways from which you can make money like affiliate marketing or straight out partner programs.
YouTube is also a great platform to do marketing for your own products, such as self help books or online courses.
Ads:
In January 2018 YouTube changed its rules for monetisation of your channel. In order to be accepted into the “YouTube Partner Program” and monetize your channel, you need a minimum of 1,000 subscribers and 4,000 hours of watch-time over the past 12 months. While this seems high, especially for those who are just starting a new channel it has also thinned out the competition of the many bad channels. Getting these numbers will require you to focus on the quality of your videos first and foremost. Spending some advertising dollars on social media will allow you to scale beyond these limits in a short period.
Once you have published your videos you can then chose to monetize them through ads. You are in control of where the ads should be placed. YouTube connects your channel to paying advertisers. This allows you to focus on content creation.
You are paid when viewers view these ads. How much per view depends on many different factors and varies greatly.
Youtube red subscriptions:
This is one more way to earn money. YouTube red members pay a recurring fee for the special benefit of watching YouTube videos without ads. The amount you will get from YouTube red is calculated based on viewing time. The more time viewers will spend on your channel the more money you will earn.
To work with brands:
Ad agencies and brands are always looking to promote their products and services. So they are always looking for high influencing content creators. They may be eager to work with creators, when the target audience for their product is similar to a creator’s channel audience. Even small channels with fewer subscribers can benefit from this co-operation.
Merchandise:
If you have your own products, such as stickers, T-shirts, e-books etc. to sell, you can use YouTube in a way that it will strengthen your brand.
You can leverage merchandise CARDS or ANNOTATIONS in your videos to incentivize your viewers to buy from you. And of course placing links to your products below the videos will also go a long way when you mention this fact in the video itself and place a call to action to your audience.
Create an event:
You may develop a strong community by going to interact with them in person. You can schedule LIVE APPEARANCES in places where your audience is most likely to be fully engaged. Meeting with your fans will assist you in selling tickets of your event at a premium price.
Following these suggestions will enable you to earn money whenever you create and publish a video to YouTube. Best of all this is a passive income stream which will earn you income long after you have invested the time and energy to create the video itself.
Tips and Tools
Creating high-def YouTube videos does not have to cost a lot of money. In most cases your smartphone camera may be sufficient to create the video. A cheap condenser microphone will help you creating the best audio for your channel.
After recording all the shots you require to create your YouTube video, you have to create the final video from these individual videos. You may also want to add an intro slide, background music or other special effects. Before you go out and spend thousands of dollars on an expensive editing tool you should first look at one of these free Non-Linear-Video-Editor ( NLV ) which are available for Windows, Linux, or Mac OSX.
OpenShot This is one of the easiest cross-platform tools out there hands down. Regardless if you want to simply convert a video from one format to another or if you have a more complex project with dozens of transitions and special effects. Easy to install and learn. Best of all it cost you exactly $0.00,-
DaVinci resolveOnce you reach the limits of OpenShot and you are looking for another tool to build your YouTube videos you may want to consider the professional tool DaVinci Resolve which you can also install and use for free. If you master this tool you should have no issues finding a job in the industry.
The Blue Yeti USB Microphone is an excellent mic and you can grab one used from Amazon for about $70, or you can get a new one for US $129,-
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