Told

Told any good stories lately?

No? Well you might want to start.

Stories are more than simple fairy tales. Turns out, they actually alter our brains, and can even change the way we think and act.

Storytelling is a community act that involves sharing knowledge and values. It's one of the most unifying elements of mankind, central to human existence, taking place in every known culture in the world.

Here’s the psychology behind stories, and how you can craft a story for your brand that engages your customers and drives conversions.