These days (when the media is crowding to attract the public and newspapers are crowded with all kinds of articles and headlines), you only have four seconds to attract the attention of a person who turns the newspaper quickly .. and if your headline is not attractive and distinct from the rest of the headlines, he will ignore your article and continue to turn the newspaper, contenting himself with the broad headings (and thus Your efforts will vanish in the blink of an eye !!
For this reason, you should be concerned with developing attractive and distinctive titles that convince the reader to stop and devote part of his time to reading the entire article .. And such a matter requires tweaking and experimenting with a large number of titles until you reach the best possible option, so that your private title appears as a personal creativity that a writer before you discovered ..
That's why I personally learned to put (headlines) for my articles:
The first is a special one that includes words that facilitate saving and retrieval electronically, and the second is a general marketing that appears in the newspaper with the aim of attracting readers and convincing them to read the details !!
Despite the many options, the variety of tastes, and the relative opinions, I personally discovered that the most attractive headlines for readers are:
_ Which includes a numerical narration or a sequential arrangement, such as:
The most beautiful (....) in the world,
The most dangerous (...) precipitate your death,
The most important fifty (....) in history,
7 secrets you do not know about (....) !!
_ As well as titles that play the chord "How do you do such-and-such" such as:
How do you write (headline) that is difficult to ignore?
How do you achieve (....) before the age of forty?
How do you earn (....) in two months?
How to travel to (Finland) for only 250 riyals?
_ As well as titles that contain strange questions or the readers are interested in their answers, such as:
(Who) guarantees our investments in banks?
(Why) sheep don't go to the doctor?
(How) did I get started?
(Where) divorced women go after the age of fifty?
_ There are also titles that contain a bold or shocking statement, such as:
In our neighborhood a drug store !!
_ As well as titles that manipulate (and lean) on common sayings such as:
In the wheel (obesity) ...
The police are in the service of the (fraud) ...
A healthy mind in the body (the sick) ...
But if your topic is attractive and interesting in nature, then put a title that confirms this feature .. such as:
Phenomena baffled scientists.
Dreams changed history.
When the sky rained frogs.
Of course, these are just examples to clarify and emulate, and it is not necessary to adhere to them or limit yourself to their frame .. What is really important is: to move away from the traditional and boring headlines or that present a complete picture of the topic .. And to remember in return that the attractive title (an unconventional title And unprecedented) aims primarily to arouse the reader's curiosity and attract him to read your article in just four seconds !
A very useful article, the title is an important element in attracting readers to your article, and it is the front of the topic. And the most difficult task of writing articles is choosing the appropriate and smart title.