This is the fourth of the six weapons of influence as written by Robert in his book. In the method of influencing someone, we often like someone that are the same liking or have the similarities to us. For example, you'll likely to like someone who have the same music taste, the same values and the same interests.
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I am doing a review about a Book that was written by Robert Cialdini. It is titled INFLUENCE. This is a book that is about on influencing people. Presumably to make your life easier. So stand by as I will going to give you the seed of knowledge that will help you in everyday life.
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We humans automatically attribute such as honesty, talent and intelligence to attractive people. We gravitate to people who share similar views, interests and values to ourselves.
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To influence people, find areas of shared interest. Example, you both may like golf, you can ask him/her if you want to go golfing. You need to do this in order to increse rapport and ultimately become more likable and of course influence others by doing so.
Wow