The internet is an ever-changing landscape. One of the most important things to remember about SEO is that it's constantly changing and evolving, so you need to do your best to keep up with the latest trends.
I couldnt write about how to use freemium tools like Google.com,
Google Keyword Planner, or Niche Laboratory
because you must first grasp What LSI keywords and how to use them.
So that what this article was about.
One thing you can do for this purpose is use LSI keywords - these are words that sound like other words but have different meanings or spellings. For example, if someone searches "snowboard" they might also search "skateboard". This means that by including both of those keyword phrases in your content (and making sure they're spelled correctly), you'll increase the likelihood of appearing higher in Google's search engine results pages ( SERPs ) when people make queries related to either snowboarding or skateboarding.
You can also use LSI keywords as synonyms within your articles. For example, if you're writing an article about shopping online, you could include "online" and "virtual" on the page.
In the same vein, if you're writing about human resources, you could include "jobs" and "career".
This technique is effective in a number of ways:
It increases the likelihood of your content being picked up by search engines
It increases the likelihood that people will link to your content if they found it helpful or informative.
It makes your site more user friendly and easier for people to navigate from one page to another. If someone comes to one of your web pages after reading something else on your site, they'll most likely understand what you're talking about since relevant words are sprinkled throughout all of your web pages. This also helps keep bounce rates down which will increasing time on site and session duration metrics which help with your search rankings.
It helps you build better relationships with people who link to you.
If they use the same LSI keywords in their articles, it's likely that your readers may notice them and interact with their content as well. The more links you get from other websites (and the higher quality those links are), the higher your site will rank on Google. So this is a great way to attract inbound links that count for SEO purposes.
Before we move on, I just want to explain that there are some caveats around using LSI keywords:
Make sure that you're not trying to stuff too many LSI keywords into one article; not only does this look unprofessional but it can be penalized by Google's website spam filters.
Make sure that you're not using LSI keywords in a way that doesn't make sense. You could even consider "misusing" them by accidentally slipping them into the wrong context (it's easy to do if you don't know what they really mean). The bottom line is: keep it natural; use common sense and be mindful of how many times you're using certain words or phrases.
The next step is to use the same LSI keywords in your title tags and meta descriptions.
This will boost your rankings even more, especially if you can include these words within the first 50-60 characters of your title tag.
In case you're wondering how many times you should use particular keywords, don't worry, it's not as many as it sounds like. You don't have to put them all into every single piece of content that you publish on a daily basis; instead, sprinkle them throughout your content sparingly so that they flow naturally with what you're writing about.
Doing this effectively boosts the number of times Google picks up upon search terms related to topics or themes that are important for your website's success.
You may also want to include a few LSI keywords in your domain name (e.g., if you are now starting a new run a blog or website about traveling, consider naming it something like "travelersmedia.com").
Finally, consider using LSI keywords in your subheadings and content -- especially when they're related to the topic at hand.
For example, if you're writing an article about dining out for dinner, you could use words like "sustainable" and "vegetarian". Not only do these phrases make sense within the context of the article but they'll also get picked up by search engines which can increase your rankings for relevant phrases.
If you're wondering whether or not this is just too much work, don't worry it's not. It's actually very easy to sprinkle LSI keywords into your content (and the tips in this post can help you do this).
The end result is that you'll rank higher on Google and enjoy an increase in traffic from organic search engine results.
Of course, if you need a hand with any of these SEO techniques, Am here to help.