The Philippine Business for Social Progress (PBSP) commissioned the Social Weather Station (SWS) in 2003 to assess Filipinos' attitudes, thoughts, and views about CSR and corporate citizenship. One out of every ten Filipinos is aware of the concept CSR, with knowledge of the idea being greater in the National Capital Region and among the upper classes. CSR is viewed by the public as a duty to aid individuals, communities, and the nation as a whole. According to the PBSP study, 93% of respondents had already implemented corporate giving programs in their businesses. Giving in cash was the most common approach (90 percent), followed by in-kind donations and cause sponsorship. Employee engagement in social development initiatives is becoming increasingly widespread, as shown by the creation of clubs and associations among employee volunteers. According to Philippine government's definition of volunteerism, which is defined as providing personal services without any kind of financial remuneration, volunteering is seen as a development instrument, which is why the Philippine National Service Committee was established in 1964 by government. Implementing CSR does not have to entail big donations or contributions, as the effectiveness of CSR activities is assessed by the gains made by the participants.
The Philippine Business for Social Progress (PBSP) has emphasized a number of tax measures aimed at promoting CSR. Tax rules might give incentives for business giving in the form of service, talents, and technology, but a framework for evaluating employee-volunteer initiatives has yet to be created. Depending on the Board of Investment's (BOI) policy and regulatory framework, different businesses and sectors have varying criteria. According to a PBSP research, many local government units (LGU) lack understanding and comprehension of the idea of corporate social responsibility (CSR). Many local governments see the business sector and its designated communities as either contributors or recipients of funds. According to the survey, corporations devote more of their resources to social initiatives (both cash and in kind) than to their local government partners. Collaboration with local governments exposes them to business best practices and learning, which improves their capacity to successfully handle their development goals and objectives.
There are 100 corporate foundations in the Philippines, as well as over 6,000 recognized non-governmental organizations (NGOs). As a manifestation of corporate citizenship, the Philippine Top for Social Progress (PBSP) was founded in 1970 by the economy's business leaders. The group is participating in a number of programs, including the "Local Governments as Enablers" program and the "Strategic Private Sector Partnership for Urban Property (SET-UP-UP) Reduction." In the Philippines, the LCF is made up of 58 corporate foundations and companies working to promote social development in the country. The CNDR is a partnership of around 30 corporate groups and charities dedicated to the institutionalization of disaster response systems. Its most recent initiative, Bayanihan, intends to unite government agencies, academia, non-governmental organizations (NGOs), companies, and local governments into an effective network for disaster prevention, mitigation, and preparedness.
4.CSR has its own issues and challenges vis-à-vis with its implementation, give your recommendation on how (companies or business organization) can leverage themselves to these issues and challenges.
Corporate Social Responsibility (or CSR) programs are in trouble. The discussion is mostly focused on two major issues: brand value and authenticity. CSR programs are criticized by shareholder organizations and company investors as an unnecessary distraction. Those who work on these initiatives, on the other hand, make a more idealistic case — those businesses may do well and do good at the same time. CSR (corporate social responsibility) is an important sector of business in which companies and NGOs collaborate to have a good influence on the world. Unfortunately, CSR is in crisis, with many businesses just hopping on the bandwagon of popular causes like the Pink Ribbon campaign for breast cancer because it is fashionable.
The most common error that businesses and NGOs make is forming relationships out of convenience rather than strategy. An airline is in favor of feeding the needy, and a clothes shop is in favor of greater technology in schools. This is not to suggest that they aren't worthy issues, but the strategic relationship to a brand is frequently lacking. Before committing to an endeavor, a brand must honestly examine if the cause is a good fit for them. When it comes to developing a CSR program, a charity cause frequently takes a back seat due to the notion that they are receiving "a favor" by collaborating with a brand. This is a mistake for a number of reasons, the most important of which being that the nonprofit is frequently in a perfect position to advise on what people actually care about. So, if you're a member of a nonprofit, get active and be an outspoken advocate for the companies you work with.
The typical term of a CMO is around 18 months; it might be difficult to develop something that will persist for a long period. When you swap causes and allegiances every year or two, it's tough to establish a perception in the minds of your customers. The most effective and well-regarded CSR initiatives are those that have been in place for a long time. When it comes to CSR initiatives, giving money to someone is actually the simplest thing to do. Having actual individuals from your business working on a cause may instill a feeling of purpose in your employees. It is also the true proof point that any consumers or detractors can refer to as proof of your genuine dedication to a certain cause. CSR is most effectively used when it is viewed as a resource available to the entire organization. This can assist to dispel the myth that CSR activities need not be aggressively promoted. While too much self-congratulation might backfire, companies should not be afraid to speak openly about what they are accomplishing.
CSR in the Philippines
The contribution/s of business sectors in the development of humanity and social community as the results of their CSR programs and activities.
The first article discusses Mr. Ricardo Pascua's administration of the Fort Bonifacio Development Corporation. This firm contributes to the growth of humanity and the social community by assisting individuals in using their own abilities to live. Their objective is to convince people to stand out for themselves and so attain a significant degree of human dignity. If you don't work for yourself, if you don't rely on yourself for a living, you lose your human dignity and are less effective as a contributor to democratic society. He also mentioned that he is really interested in helping to the development of my immediate surroundings. This is not just altruistic (it makes me feel good as a Christian), but it also has a business goal. When I contribute to the growth of my immediate region, criminality diminishes. My employees are more confident in coming to work, and I now have access to a bigger labor pool.
It is not beyond a businessman's capabilities to be engaged in ensuring that the environment within which he does business has strong foundations in the wider framework of a business operating as a citizen of society. Enterprises would be aiding the government by taking on responsibilities that are generally outside of what narrow-minded businesses would consider their authority. Anything we do that does not contribute to the well-being of humanity is of questionable value. He is not a supporter of communism, socialism, or any other ideology that limits an individual's freedom of choice. Market systems, on the other hand, weed out those who cannot compete, but they are still individuals. As a result, a legitimate role for government and enterprise must be balanced. The best method to convince an individual citizen to contribute to his or her personal development is to not remove his or her obligation and accountability.
The CSR initiatives of the Philippines' ten largest corporations are both effective and visible. As a student, I can see that their CSR benefits a large number of Filipinos. They give hope and opportunity for the people of the provinces through their activities. The group who will suffer the most if the economy suffers a downturn. I am one of those people that patronize and support businesses that have strong advocacy that benefits not just their businesses but also the people around them. I hope that in the future, all companies will make there CSR be good in food human and their business.
CSR: Selected Case Studies
The common Corporate Social Responsibility (CSR) principles and concepts that are being applied in the three (3) cases mentioned above.
The unifying Corporate Social Responsibility concepts implemented in the three examples are educational programs for Filipinos residing in the different locations. They have chosen to assist. As in instance number one, Meralco assists in the construction of classrooms for schools that do not have adequate facilities. They also give an excellent chance for teachers to gain fundamental information about technology, which will undoubtedly help them improve their teaching techniques and provide knowledge that they can share with their pupils. And the next example is about the DepED's "Adopt-a-School Program," in which they provide possibilities for the business sector to assist public schools that want more assistance in terms of school facilities and school materials for kids to have a better environment to study about the various things they need to learn And, while the last instance did not entirely discuss education, the fact that they are dealing with numerous difficulties that impact their community and firm indicates that they did not conduct additional research or study on the location where they operate their business. They must give adequate education to individuals who work in their firm as well as those who surround them in order to prevent similar incidents from occurring in the future.
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