First and foremost I know that crypto marketing is no longer a new business as at now, but looking back at it's Origin one could hardly believe that an online currency with a very low value can grow to become what it stands to be today. So to take things further, most people in the business in some ways don't understand how crypto currency exchange rates increases or reduces per second. To begin with their all about the media, Yes surprisingly the media is one of the greatest strength in the crypto world, it affects the increase and the decrease in the exchange rate of currency.
Bitcoin being the leading crypto we all know has a lot of media rights but the game of crypto doesn't end there. So that leads us to the next game changer in the crytocurrency world , which is number of available coins/tokens as the case may be. If a proper look is taken, it will be noticed that crypto currencies with limited number attainable are actually the ones leading the crypto world. This is a well known factor, that's why most crypto currency's are provide in limited number, but some crypto currencies like Dogecoin and a host of others were provided in large quantity for the simple reason to eradicate poverty and make crypto currencies available for the average man.
Other reason why crypto currency exchange rate differ is simply due to sponsorship amongst many others. So with this gesture as at now most investors have moved over regular hard currency investment to the crytpo currency due to its regular increase.
To sum it up crypto currency investment is a really good investment idea and your choosen crypto wallet has a large part to play in your investment, so I advise a good wallet and I'm not recommending any wallet as at now. So feel free to join the leading team in the investment board.