How to Get Noticed Online?
Whether you are a business, a digital marketer, an online worker, or just you trying to become famous online or earn online, improving your online visibility is super important to perform well. Improving your online visibility means people can find you easily.
What does it mean to have online visibility? Well, it indicates that when people Google your name, you will appear on search result page. When people look for you on social media sites like Facebook, Twitter, Instagram, LinkedIn, etc. they can easily find you.
Why does being visible online matter?
Whether you want a good job or want your business to do well, being online helps a lot. Imagine you applied for a job and your employer looked you up online and found your resume on LinkedIn. That could help you get hired! Or, let’s imaging you are a freelancer, trying to sell video content service on Fiverr. Your potential can look for your videos on Instagram or youtube and hire you if you have impressive work. Or, if you have a business, people searching on Google for what you sell can find you and buy from you. If you have better online visibility, you can even do your own business through the platforms where you are active, you can sell your services and products. If you are a content creator, you can earn well if you have improve online visibility. Being visible online means you can be found on various online platforms such as websites, blogs, forums, social media platforms, search engines, etc.
How to build online visibility?
Are you on social media? If yes, great! You are already visible online. All you need to do is tweak your profile so that you can be easily found if someone is searching for you. If you are not on social media yet, you need to act fast. Do you have a website, or a blog? If not you should buil a website for yourself. If you do not have funds to create your own self hosted website, you can try free platforms like About Me to create a free website. Building online visibility means you are on the various corners of world wide web.
Here are a couple of things you can do:
Join social media like Facebook, Twitter, Instagram, LinkedIn, etc. For consistency, use the same profile picture and name. Start publishing content
Start a blog or build a portfolio website to show off your work and experience.
If you are looking for a job, or work opportunities, put your resume on job sites.
If you have a business, get listed on Google so people can find you easily.
Write and publish books on Amazon, and create a dedicated author page.
If you are an online worker, you need a personal website, if you cannot have a personal website, you can try creating a blog and share your portfolio. This will help you attract customers. It cost money to set up a blog or website, but if you do not want to spend money, you can try using about.me, a free one page website for professionals.
Do You Really Need a Portfolio Website to Make Money?
Let’s say you are a writer. As a writer, you can have an online presence on a lot of platforms such as Facebook, Twitter, LinkedIn, Youtube, Self Hosted Blog, Portfolio website, author page on Amazon, etc. Do you really need to be present on so many platforms? If you have a strong presence on social media, do you really need your own website? If you already have Author Page on Amazon, do you really need a portfolio website? Let’s find out.
What is a portfolio website?
Think portfolio website as your online resume where you not only tell who you are and what you do but also showcase your work as well as provide links to your social profiles, author pages on various publishing websites (if you have been published there).
Do you really need a portfolio website?
Well, you can use social media to share your resume, however, social media profiles are not always found via searches, however, your author website will be easily found through searches. Therefore, a portfolio website will establish your brand. If your books are available on Amazon, you can share your book links and drive sales. If you are freelancing on freelance marketplaces, people can easily hire you through freelancing sites by following the links through your portfolio website.