The number of followers increased by 100,000+ within a month. What did they do?
Currently, for Web3 projects, the main promotion channels are still concentrated on the mainstream platforms of Web2, such as Twitter, Facebook and Medium. Projects attract more users by publishing content, and the number of social media fans has become one of the criteria for users to evaluate the quality of a project.
In this article, we will analyze the 10 Web3 projects with the fastest growth in the number of social media fans in the past month to explore what they have done to achieve the rapid growth in the number of fans:
Trusta Labs
Number of fans increased: 24W+
Project introduction: Trusta Labs focuses on Web3 security infrastructure. It was established in October 2022 and won the Gitcoin Open Data Hackathon championship the following month. On January 17, 2023, it was announced that it had completed a seed round of financing of over US$3 million, led by SevenX Ventures and Vision Plus Capital, with participation from HashKey Capital, Redpoint China Ventures, GGV Capital and SNZ Holding.
Carbon Browser
Number of fans increased: 14W+
Project introduction: Carbon is a free open source web browser developed by Carbon X Labs and based on a customized fork of the Chromium web browser and its powerful Blink engine. Carbon is a privacy-focused browser that automatically blocks online ads and website trackers by default.
dotnames
Number of fans increased: 12W+
Project introduction: DotNames is a blockchain domain name service platform that provides users with cross-chain domain name solutions and SDK, making blockchain identities easier to remember and use.
Linea
Number of fans increased: 10W+
Project introduction: Linea, formerly known as ConsenSys zkEVM, is a second-layer network for the Ethereum Virtual Machine (EVM), using zero-knowledge technology. It allows developers to build scalable decentralized applications (dapps) or migrate existing dapps without changing code or rewriting smart contracts, greatly simplifying the development process. Linea, built by ConsenSys, is a Type 2 of zkEVM and leverages zkEVM’s scalability properties to deliver faster transaction times and higher throughput. zkEVM is a zero-knowledge proof (ZKP) version of the Ethereum Virtual Machine (EVM) that ensures transactions and smart contract executions are verified without leaking any sensitive information.
OKX Web3
Number of fans increased: 10W+
Introduction: OKX Web3 Wallet is a non-custodial, decentralized multi-chain wallet launched by the centralized exchange OKX.
Aptos Network
Number of fans increased: 10W+
Introduction: Aptos is a Layer1 public chain project whose goal is to build a scalability, safety, reliability, and upgradeability smart contract platform.
Manta Network
Number of fans increased: 9W+
Introduction: MantaNetwork ($MANTA) is a privacy layer smart contract protocol built on Zero-KnowledgeProof and developed using the Polkadot Substrate framework.
Developers can use Manta to build decentralized privacy applications, such as DeFi protocols that are resistant to MEV attacks, chain games based on zero-knowledge proofs, etc.
Users can transfer existing ERC20 tokens, ERC721, ERC1155 and other NFT tokens to Manta on Manta, convert the tokens into privacy tokens, and conduct private transactions, private DeFi interactions, private LP mining, private GameFi, etc. operate.
The Go!
Number of fans increased: 9W+
Introduction: Go! is a blockchain platform that aims to use blockchain technology to create an impact on society. Its goal is to use blockchain to create and manage digital assets related to real-world social initiatives such as healthcare, education, etc. Go! leverages these digital assets to facilitate the delivery of Universal Basic Services (UBS) to unserved communities around the world.
Eesee.io
Number of fans increased: 9W+
Introduction: Eesee.io is a game-changing gamified NFTFi and SocialFi platform and digital asset marketplace poised to reshape the future of digital asset trading.
Particle Network
Number of fans increased: 6W+
Introduction: Particle Network is a mobile-first, data-driven and composable Web3 development platform whose vision is to accelerate the transition from the traditional world to the Web3.0 world.
In the past month, the number of social media fans of these 10 projects has shown explosive growth. By observing the performance of these projects on Twitter in detail, we found that the time when the number of followers of most accounts increased significantly coincided with the time when they posted activities on the Web3 task growth platform.
According to the table, it can be seen that 90% of projects have chosen to use additional platforms for growth:
Trusta Labs, which ranks first, has gained more than 200,000 fans in a month. According to Social Blade, Trusta Labs experienced explosive growth around December 7.
Trusta participated in the sixth week of Linea's Odyssey released on the Web3 growth platform Intract, and Trusta was in the first exposure position:
Carbon Browser has gained more than 14,000 followers in a month. Looking through its Twitter feed, you can see that in the past month, the most exposed tweet was an event tweet in cooperation with the task platform TaskOn, which received nearly 9,000 retweets.
Following closely, Dot Names chose a two-pronged approach and launched activities on both Galxe and TaskOn. The task was simple, just follow and like Twitter, and a large number of people participated in the activity.
Similar to traditional Web2, Web3 projects now have tools and platforms designed to facilitate growth. Since these tools are native to Web3, they are easier for users to accept and reduce education costs. There are multiple growth platforms emerging in the current market, and projects can adopt different strategies based on budget and needs. For projects with larger budgets, you can cooperate with multiple task platforms to expand the scope of customer acquisition; while for projects with smaller budgets, you can choose to cooperate in depth with one platform. It may be difficult for track leaders like Galxe to utilize limited resources. Once the resources are negotiated to achieve satisfactory cooperation, resource exchange with other platforms is still very operable.