Factors that affect the message

1. The message code

2. Message content

3. Message treatment

The message code

A code is any group of symbols that can be structured in a way that is meaningful to some people. Languages are codes. For effective communication to take place the source must choose a code that is mutually intelligible to both the source and the receiver. If the recipient does not understand the language used, communication will fail

Message content

This is the material on the message that was selected by the source to express his purpose. Message contents includes 5he assertions that the source makes, the information he presents, the inferences that he draws and the judgements he proposes

Message treatment

The way the message was treated by the source matters a lot. In this case we are talking about message delivering.

THE CHANNEL

To transmit a message the sender uses some kind of channel (medium). The channel is the means by which we transfer the message from one sender to the receiver and vice versa. The channel could be oral, written or non verbal

If the sender uses an inappropriate channel the message may not get to the receiver

THE DECODER (RECEIVER)

The decoder is the receiver of the message. After the channel is selected, the message enters the decoding stage in the communication

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