Woven Ladder

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Avatar for Greatness96
4 years ago

Scholars say there are 4Ps in marketing; Product, Price, Place and Promotion. But how do manufacturers strive in the market with so many varieties to pick from?, a better quality, a commensurate price, a strategic location, even added value will not save you here.

So I insist, that there's another 'P' in marketing, that has not being discovered by many:-Perception. People buy in a market, filled with varieties of products based on sentiment.

You hear them say 'let's go to my friend's, neighbor's, relative's, ette unege's place and make our purchase". This most times, is basically due to a feeling they get from the trader or because they have a relationship with them; Sentiments.

We all desire greatness but we fail daily in the little things that would project us! because we call them "Little thing".

RELATIONSHIP

Daily we neglect to weave the ladder (relationships), and we expect that one day, we will be at the top.

My question to you is, will it be a world that only you live in?.

Do you not know that the honor of a king is in the multitude of people that he has. Treat people well, for you never can tell.

The world is indeed a very large place but can be a small place for you through relationships.

Apostle Selman once said " that you're indeed unwise if you pay for everything with money". Your relationship should pay for most.

Even The Lord bears so by saying "He sought for a man". You cannot be everything yourself, no matter how hard you try. For it is undisputable that a man must lift you.

Treat people with love and respect today, for you never can say...

Hey!! So you'll live long, do not expect returns...

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Avatar for Greatness96
4 years ago

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