Why Is Having A Website So Important?

Several years ago, a business owner had his physical premises and that was it. Over time, many businesses realized that the internet existed and that it could be an additional channel for higher income. So, only some business owners created, through programmers, agencies, or in the best case, a friend, acquaintance, or relative, simple websites, without really having knowledge of why they were doing it but because they knew that others they were doing it too. And that was it, they left their website there, to say " I HAVE A WEBSITE", But today, things have changed!

Business owners are more and more realizing that the website is their future. Online shopping is becoming more popular, and customers are gaining more computing experience, which means they have very little patience for poorly built/designed websites or misspelled. When wanting to start a web design there are a number of questions you must ask. First, the initial design. It has to be clear, easy to navigate, and have good use of color and design. It's amazing how many websites there are out there that never get to the point. Don't try to sound too smart on your site. You should be aware that many of your visitors may know little or little about the products or services you are selling, so make it easy. If your visitors can't find what they're looking for in the first 5-10 seconds, they will generally leave the site quickly. Make sure your site is easy to navigate. Visitors will want to find exactly what they're looking for from the first page, so don't make the information search process too difficult.

Today everything is based on a digital marketing strategy that accompanies the path of the entrepreneur or business owner to achieve their goals through digital actions, including having a modern, easy-to-navigate, SEO optimized, and adapted website. to different mobile devices. Or perhaps who does not have a cell phone to navigate today? And it is for that reason that we have to design websites designed for the user and for a user who has a cell phone in hand constantly in hand.

Here are some reasons why we think you should have a website:

Online brochure: Your potential customers can find out about your company and any of your products or services that you offer online

More customers: More than 2.4 billion people use the Internet every day, and about 90% of them have bought something or contacted a company, online in the last 12 months. So by not having a website, you will miss out on a big piece of the pie.

Low entry barriers: Nowadays, developing a website is very cheap, and there are even highly promoted platforms on the internet, which if you have time and dedication, offer free tools for creating websites. Be careful, there are also very well designed and developed websites, which will have higher costs, but like everything else, there are a variety of prices and qualities, according to what you want to achieve. We have found some agencies in the market that meet the premise: price-quality, such as Avatar Digital Marketing, which offers Web Design and Development services for small, medium, and large companies.

24 hours a day: Your website works 24 hours a day, 7 days a week. You can always be there for your clients

Professional Emails: It seems obvious, but many times it is not. Having a person send you an email with a job proposal from their Hotmail or yahoo email is not serious, and having a developed website will allow you to create personalized emails about your business, and it will make you sound more professional. I assure you.

Online Stores: Do you have physical products that you want to sell online? Do you want to expand your market to other places or countries? Today it is possible, thanks to the creation of online stores within websites. The world is changing and people are increasingly buying more online, if not just look at the example of the Electronic Commerce giant Amazon

As you will see, the benefits of having a developed website are of the utmost importance for the success of your business. If you want to stay current in an increasingly competitive market, you need to evolve, follow trends, go digital, and you will see that you will find a world of possibilities to grow your business and get more customers.