Tips for Turning Texts into Engaging Videos

If you are looking for success with your business or brand, then you need to think of effective ways to grab your customers or clients’ attention. It is more than arranging in the work to make that dream comes true. Actually, your hard work will not be translated into success without any action on your part. In this article, and with the rise of YouTube monetization, we’re going to take a look at ways to turn written texts into engaging videos for your audience to enjoy and learn from, rather than simply reading about what you have to say.

Decide if your content is best as a text, image, or video

Thinking of the best way to display your content is a key to your success. In fact, there are different tools and platforms you can use to transform your text into videos. Mind that each has advantages and disadvantages depending on the type of content you're presenting. Generally, texts are best for long pieces with details and instructions. Images work well for showcasing a specific item or experience. Videos work great when you want to show people how to do something or convey complex information in an engaging way.

Collect Information

After deciding on what best form fits your content, it is time to collect data about the type of videos you want, the cost, and what your budget can be. Determine whether you want text overlaid on a video or just text alone that scrolls on the screen. Estimate how long your message will take to read, so you know how much time is needed for recording and editing.

Determine who will be in the video.

Creating a how-to video means you need to choose who will be in the trailer unless you are going to make a faceless video. Of course, people with a skill set in the topic will make difference. For example, if the video topic is about gardening, consider including someone who can take enough care about gardens; this will consolidate credibility more than someone who is just learning how to garden.

Choose the right equipment

The equipment needed is making the video will help your video stand out from the crowd. Actually, it depends on the type of video you want to create. When filming a live event, you might need a camera, tripod, a microphone and a stunning background. If it's just one person speaking in front of a green screen, then the video only needs a camera and microphone. And if it's animated with cartoon images, then you'll need additional equipment for drawing or painting.

Record and edit the video.

Recording is often tough but a wonderful journey to set upon. You can set up your camera so that it is able to record as you talk into the lens. This might be as simple as setting up your phone in a stationary position and going from there, or you might want to do more with it, such as adding a background or overlaying graphics for transitions. In the end, it all depends on what you want for your final product and how much time you want to put into it. Here is one of the best platforms I am dialing using. 

Upload the video to YouTube

Once you are done with the editing, it is time to see your product. Upload the video to YouTube and share it with your social media followers. YouTube is a great way to reach audiences you wouldn't otherwise have access to.

Indubitably, there are additional tips to turn texts into videos but the above mentioned tips will at least help start your experience and take your brand to other levels you did not expect before thinking of turning texts into engaging videos.

Disclaimer

You may find some external links on this article and that’s part of my relationship with these sites. Kindly mind that the claims expressed above are personal and do not necessarily reflect the views or opinions common in making videos. Additionally, these claims are the product of several readings on a couple of resources, and it is for informational purposes only as it doesn't encourage any sort of support to YouTube or another brand.