This is the fourth post in a series where we have covered some common misconceptions and frequently asked questions regarding BAT, Brave Rewards and the Brave Browser.
It is a common belief, particularly with new Brave Browser users, is that you need to click on the Brave Rewards Ad Notifications to get paid the BAT Brave Rewards.
Every now and then the question gets asked on the BAT Community Forum or on another channel.
For example aces1968 posted on the BAT Community Forum
What is the differences of ads that being clicked, viewed and dismissed?
To Click or Not to Click
So let us check out Brave Ads FAQ and see what we can find. Go to the Brave Help Center and click on Rewards
Scroll down till you get to the question.
and Brave gives the answer:
Scrolling down a bit further is the question.
and Brave gives a fuller explanation:
Why is it Bad to Click on Ads That You Have No Interest in Engaging With
The reason is it gives false information to the Publisher.
Every time an ad is displayed, there is a possibility of that person buying or signing up for a product.
If there are more people that just click an ad EVERY time, a publisher may look at the ratio of clicks vs views and use that data to determine whether it is worth using Brave to display ads or not.
Some businesses may not have a high conversion rate in the first place, so if there are more users clicking without buying, then it’s a waste of time and space for both the user and publisher.
7-Day Ads History
To view your Ad view history for the last 7 days, go to
Settings
Brave Rewards
7-day ads history
As you can see the Nexo's was dismissed (i.e. closed) but still counts.
Engaging with the Ad notification show that it has been clicked.
Not closing or clicking the Ad notification (i.e. just letting it sit there for a few seconds before it disappears by itself). The Ad notification shows it has been viewed.
Conclusion
You have 3 options when you receive a Brave Rewards Ad notification on the Brave Browser.
Dismiss
View (leave to disappear)
Click on to engage with the ad
All three options you will get paid Brave Rewards.
The End
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