Before you get pissed at the title hear me out, there's a reasoning.
Is extremely easy to tell that Bitcoin Cash is the superior Cryptocurrency compare to Bitcoin, it doesn't even take brains really, just grab both coins and do a transaction with them.
So the supporters of Bitcoin Cash the actual peer to peer system has been supporting the cryptoccurency mainly by promoting its advantages with pure transparency meanwhile also pointing out the disadvantages of bitcoin with equally honest and direct transparency.
Additionally the concept of consershop or propaganda have been neglected, which makes the campaign or the campaigns to promote BitcoinCash honest, beneficial, and integrity driven. So where is the problem?
The problem is that integrity, honesty, and transparency, don't work on people who want easy solutions, dreamlike profits, and to be lead by someone else who in this case doesn't have the best interests in mind.
Just think about how bitcoin was promoted to the point that it earnt the crown of the most famous cryptocurrency, it was promoted through videos like this one.
From your perspective as a veteran who knows about cryptocurrencies this is bullshit yes. But from the perspective of a total newbie which we want to use bitcoin cash, this is a bad ass -meme video that's very convincing, interactive, "trendy" and awesome.
Compare that now to this tactic:
"If you wish to truly support a decentralized peer to peer system that challenges government control and supports the interests of the user, then you should chose bitcoin cash instead of bitcoin. It's the most logical and pragmatic solution. The future of bitcoin cash is bright and it's the best for everyday usage while it's also a substantial solution towards the scalability issue that bitcoin is suffering from."
It is logical, it is true, it is real, it makes perfect sense.
But do people actually care about what's logical, true, real and make perfect sense?
We already analyzed in two articles so far all the manipulation tactics of bitcoin.core/r/bitcoin/ bitcoin.org/ but we forgot to analyze why do they work.
See the problem isn't technological anymore, it's psychological. Is the same logic that politicians use to brainwash people thinking that they support their best interests. Which in this case is:
Profit:
"I will become rich with bitcoin, the price will pump and look at me going!"
Is more appealing, more captivating, more convincing than"
"It's time to use my money that I earnt through hardwork in the best way possible"
Because the concept of making more money compare to the concept of using them better, appeals more to normal, untrained economically, people.
Does that mean that we judge people who do that? No.
Does that mean that they are stupid for doing so? Debatable, stupidity and impulse control aren't the same things.
Does that mean that it has to stop? Maybe, maybe not, in the end gambling has its own beauty and unless its addictive, there's nothing wrong with spending your money in the way you desire to spend them. They are YOUR money.
BUT!
Using these needs, desires, or impulses, to make profit is immoral, unfair, and deceitful...
Yet it works.
So how is BitcoinCash going to fight that, are we going to promote pump and dump schemes with super cool songs and memes?
Of course not.
In order for Bitcoin Cash to ascend beyond all those games, all this manipulation, all these interests, Bitcoin Cash needs to start using its advantages, in a more cunning yet honest way.
Something more captivating for the public, more appealing, something that's not just "We're technologically superior". But.
We're technologically superior for you.
It hurts to admit it, or maybe it sounds too offensive/ disrespectful for most but.
People are in fact self centered with their interests, the majority of them don't care about the technological background of what they are using, they just use it. Meanwhile the BCH community is mostly based on people who care truly about the technological background of the cryptocurrency why?
Cause they care about it.
We must make people start caring about what they are using, and start protecting their interests logically and ideologically not based on impulsive hypes and tweets from famous cool people telling them "buy this it's cool xoxo".
That must be done in various ways a BCH entrepreneur in r/btc agreed with me that connecting BCH to a social media similar to read.cash is the way to go, but I believe that if we truly want to dominate the market with what works for people.
We need fashion more, not technology.
Thank you for your time reading this, if you have any ideas just comment them below I will add them all to this article and add you in the end of it as contributors!