Athletic shoe maker Nike Inc on Monday sued a New York-based company that produced "Satan Shoes" purported to contain a drop of human blood as part of a collaboration with "Old Town Road" rapper Lil Nas X $NKE Nike, in its lawsuit filed in federal court in New York, said the shoes were produced “without Nike’s approval and authorization,” and the company was “in no way connected with this project. There is already evidence of significant confusion and dilution occurring in the marketplace, including calls to boycott Nike in response to the launch of MSCHF’s Satan Shoes based on the mistaken belief that Nike has authorized or approved this product,” the lawsuit said. #Trading
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