Bitcoin Cash: Twitter Comparative Analysis ($BTC, $LTC, $ADA)

Twitter and other social media platforms are online places where marketing thrives.

Advertisers promote their products, business owners communicate with the customers, and even politicians find ground to express opinions and promote their image.

Twitter could have been a better experiment, promoting values of freedom of speech, but created instead a terrible AI censorship algorithm and often manually suspends accounts with unreasonable grounds.

Fake interactions, followers, and shills paid to support certain products or fake interests have grown into an industry worth multiple millions of dollars.

Also, the rising industry of "influencers" is heavily manipulated by fake followers and likes. Twitter has taken just small steps to counter the millions of fake accounts since this would probably damage its business.

While there are irregularities in the total number of daily crypto tweets too, it is also a factor tied to growth and brand visibility.

Bitcoin Cash is underperforming in Twitter exposure, although, back in April for a few days, there was a significant change with the release of tipb.ch.

Bitcoin Cash Tweets chart (#BitcoinCash)

Source

This chart by bitinfocharts explains how Bitcoin Cash is performing on Twitter under the hashtag #BitcoinCash.

One important mention is the spike of BCH tweets that happened on April 2021, and this is something worth analyzing further.

This spike was the result of a campaign by tipb.ch that was later cancelled. I previously wrote about tipbch here: tipb.ch - BCH Tipping Service. It is a service created by Simon (read.cash and noise.cash main dev) with the aim to revolutionize tipping on social media.

It had a huge impact the day it was launched, but due to several issues the giveaway was cancelled and tipb.ch use fell. It is always running, never stopped but most were interested in it just for the giveaway. Some thought it was a great idea to exploit the faucet and created multiple Twitter accounts spamming the #Bitcoincash hashtag.

This strong message in the tipb.ch announcement on the official noise.cash account (link) but many didn't follow and were only spamming and

Source: tipb.ch

It is an important step though and I think that a faucet could reappear with a minimum payment of a few cents, excluding useless and pointless content. Also, it should instantly find new accounts that have no visibility on Twitter and exclude them to avoid the creation of new accounts and spam.

An audit of tweets would be difficult, so probably there could be a selective method of sample checking. Although, still, I'm not entirely sure if someone just won't manipulate the faucet. It is something that can bring a lot more visibility for Bitcoin Cash on Twitter and could possibly work under a better system.

Bitcoin Cash compared to other Coins

Bitcoin Cash (#BitcoinCash) vs BTC (#Bitcoin)

Source

The comparison with BTC is not worth analyzing since BCH is just a flat line with the exception of the days tipb.ch was running and increased the Bitcoin Cash tweets extensively.

For BTC, though, we can identify the May top price when Tweets were also at ATH following the price at around $67,000. There was an abnormal parabolic increase in Tweets, and the volumes at exchanges were also extremely high. BTC is today at new heighs but if we can trust the data on this chart, Tweets have not reached a new ATH. Maybe a sign for higher BTC movement.

Bitcoin Cash (#BitcoinCash) vs Litecoin (#Litecoin)

Source

This is an interesting chart. Both coins had a very close number of Tweets for almost all year, but during September we watch the Litecoin tweets increasing and having some strong spikes.

Something that is also reflected at the price, since since in October Litecoin took off, while it was tight to Bitcoin Cash in market cap terms for many months.

Besides the tipb.ch huge spike in the charts, Bitcoin Cash was always behind in this number. How is this possible though, is another theory that we can't analyze but perhaps take a look at this post: The REAL COMMUNITY POLL: Bitcoin Cash 85% - Litecoin 15%.

DAILY TWEETS CHART

Litecoin certainly increased and escaped Bitcoin Cash having more than double and the six month chart explains it better. Morover, Litecoin has far too many upward spikes. Usually these spikes describe sudden increased interest in a cryptocurrency and one may believe that Litecoin had some great news that made it reach such high interest. Although, there is actually nothing there. No developments, no news and nothing substancial for Litecoin. It seems that this is the work of marketing.

MARKET CAP CHART

Source

This is the market cap of both coins where we can observe how identical both market caps have been for a while. Both coins were tight and moving together with similar market cap for months. Yet, this changed in October at about the same time interest in #Litecoin in Twitter started growing to higher visibility and more numbers of tweets.

Bitcoin Cash (#BitcoinCash) vs Cardano (#Cardano)

Cardano had pretty much similar to BCH number of tweets, until summer 2020.

This is about the same time Cardano hired McCann for its brand name strategy growth (source). ADA exploded both in value and in interest and all without having a mainnet available. The marketing of ADA brought exceptional price growth, and got a huge market cap that even reached $100Billion at a certain point.

Ada for more than one year has seen excessive growth that is purely based on marketing. I have written more on the extreme marketing campaign of ADA here: Noise.cash & Bitcoin Cash Marketing and Branding Awareness, so I won't go into more details in this post.

In Conclusion

I checked most comparative charts and it seems that BitcoinCash has the less number of daily Tweets against any other cryptocurrency.

It surpasses only a few while when compared to most of the cryptocurrencies on a higher position in market cap, it always has less.

I feel that Twitter is a major part of all marketing campaigns for any brand and especially for cryptocurrencies. Not sure if the current community uses Twitter, but I still think it could be worthwhile to consider and increase the numbers daily. Maybe one thousands more BCH users could post one Tweet daily. I am not sure how Litecoin managed this, but have my suspicions, since all the previous LTC communities I was following are now almost or completely empty.

Organic tweets from real people should count more but the hashtag #BitcoinCash is equally important. I've always thought that any such analysis is not worthy, but I think some indicators also point to certain price growth. Especially for Cardano, marketing has performed by professionals (McCann) and it brought incredible results.

I wouldn't like an army of bots spamming the hashtag, but almost anything on Twitter is no different. The BTC community is an authority as a presense and I can't deny some very influential people are commenting in favor of it.

Even negative publicity helps, and we've seen even Donald Trump discussing it. Some more influential personalities out of the crypto industry that often tweet about Bitcoin ($BTC) are: Edward Snowden, Elon Musk, Max Keiser, and Jack Dorsey.

Bitcoin Cash top influencer out side of the crypto scope is Kim Dotcom.

Bitcoin Cash influencers with high numbers of followers are way less than the BTC maximalists. While Roger Ver (736K followers) is one of the top and Jihan Wu (116k) probably the second in followers numbers, these two top Bitcoin Cash supporters are not active on Twitter currently.

tipb.ch has had a positive effect that only lasted one or two days. It didn't work the first time, but perhaps a new attempt could help with a better and more sustainable tipping service that could slowly create better terms for Twitter visibility of the Bitcoin Cash hashtags.

Lead Image from: Unsplash, modified

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