Marketing Tools and Marketing Methods for Businesses

Marketing Tools for Content Creators

If you are a content creator, you need tools that help you in content creation and marketing your content, here are two tools that you can use as a blogger or vlogger.

Keywords Everywhere (keywordseverywhere.com): This tool is available as a browser extension for chrome and firefox. When you install the extension on your browser, the tool will display information on your google search results on the sidebar showing you search volume, cost per click, competition, and data trend. The tool will also display your things like keyword difficulty, related keywords, etc.

Hotjar (hotjar.com): This tool will help you learn how users behave on your site. By using this tool you will know what your visitors actually need and how they feel about your content or website. The tool will show you heatmap (visual map of where users click, move and scroll) and send you feedback on how users interact with your website. The tool is for product designers, product managers, and product researchers.

3 Digital Marketing Tools to Market Your Business or a Website

In order to market your business or a website, you need three different marketing tools, viz.

Title Generator (title-generator.com): This tool will help you generate 700 ideas will one click. You can generate blog or article titles, video titles, and content ideas by just entering your primary keywords. The title might not be perfect, but they will at least give you some idea.

Pickfu (pickfy.com): You have designed a logo, a poster, a video thumbnail, ecommerce listing, etc. but how do you know whether it is good or not. Well, here is a tool for you. Pickfu is a tool that will help you decide which one is the best option based on community voting. This tool is also good if you want to do market research. This is a paid tool, though.

ClearBrand (clearbrand.com): This tool allows you to create a website blueprint. This tool will allow you to create a website template based on the detail you provide.

Convertkit: A Marketing Took for Email Marketing

Want to start a newsletter or email marketing, there is a tool called Convertkit (Convertkit.com) that you should use. The tool can be used to create landing pages, email sign up forms that can be integrated with various apps for email and newsletter marketing. You can use the tool to create automatic funnels or broadcast messages. The tool will help you to grow your audience or customers, strengthen your community, and build your online income (by selling products or subscriptions directly to your customers).

Convertkit can be used by musicians, writers, podcasters, and coaches.

If you have less than 300 subscribers, you can use it for free. For the creator version, you will have to pay $9 per month and for creator pro $25 per month.

If you want to make the most of this email marketing tool, they also offer free courses. The course is divided into two categories: Build and Launch, with 20 lessons in each course.

These courses will also help you build an online business.

Rebrandly: Link shortener for Branding

There are a lot of link shorteners that you can use for shortening your long url. The purpose of using these URL shorteners is to make your long link short or cloak your actual link so that it is easy to share online. There are some URL shorteners that also pay for driving traffic through the link, but I am not talking about those shorteners, I am actually talking about a tool that helps you brand your business website or content link.

Rebrandly (rebrandly.com) will help you generate a short link with your own custom domain or the default rebrandly link. The tool will also help you generate QR codes for your link which you can share online to drive sales, traffic, or leads. When you shorten your link your link will something like yourlink.link/your-name where yourlink is your custom domain and your-name is your slash tag for the shortened link.

This tool can be used by marketers, content creators, and businesses to create links for their websites, blog posts, video links, etc.

Automate Your Social Media Posting With Hootsuite

In order to maximize your social media activity for traffic and revenue, you need to use multiple platforms. Facebook is one of the most used social platforms, but you should also be using other platforms like Twitter, Instagram, Pinterest, LinkedIn, Youtube, etc. When you are using multiple platforms, you also need to be active on all of these platforms. When you are active on a lot of social platforms, you might have to spend hours just on social media-related activities, which might not be possible for an average entrepreneur or website owner. Here lies the importance of using social media marketing tools like Hootsuite. By using this tool, you will automate your social media posting.