Making Money From Video Sharing Platforms
These days creating videos for any video-sharing platform has become really easy. All you need to do is open the app and start shooting videos, or just upload from your device. These video-sharing apps even allow you to do minor editing, fixing color and light, etc. by adding filters, etc. Since creating videos has become easy everyone is creating videos and most people are uploading low-quality content. Since their videos are not good, they are not receiving views. If you fall in this category of video content creators, the first thing you need to learn is how to create good-quality videos. Good quality video means the content offered on the video is unique, interesting, original, and engaging. Good quality also refers to the technicalities of video such as visuals, video length, editing, graphics, etc. Never hope to get tons of views on your videos without actually producing high-quality content.
How to Make Money From Short Videos
Until recently, TikTok had a monopoly over short videos. Therefore, it was quite impossible to make money on Tiktok (as it was not paid directly). However, in 2021 Youtube, Instagram and Facebook introduced the short video format and started offering creator’s fund rewards, then short video format became a very popular medium to make money.
If you are a good video content creator, you should definitely try publishing short videos. I suggest you try multiple platforms instead of choosing just one. I also suggest you publish the same video content across multiple channels. However, make sure your videos do not have watermarks of any kind.
TikTok has some strict criteria for short video monetization, for example, you cannot enable the gift option until you have 2k followers, you also need to be in supported countries, etc. However, on Youtube, if you have published one short video in the last 6 months, you are eligible for the creator’s funds. You can make money through multiple ways, not just monetization and creator’s funds.
One of the easiest ways to make money from short videos is through affiliate marketing. Make marketing videos for affiliate products and make money when someone buts through your link.
Sponsorship is another way to make money. If you have a huge following you can get sponsors.
How to Make Money on TikTok
TikTok is one of the fastest-growing social media platforms. It has over 1 billion monthly active users. Not only as a video-sharing site, TikTok is also developing as an ultimate entertainment platform. Netflix is losing customers, and they are saying the popularity of TikTok is the main reason.
Apart from sharing your video content and consuming video content, TikTok is also a wonderful platform to make money. You can make money on TikTok in different ways.
You can make money from ads: Tiktok has rolled out a monetization program where video creators can make money from the ads on their videos. In order to participate in this program, you need 100,000 followers.
You can make money from gifts: If you have 1000 followers, you can start live streaming and other users can gift you various items that can be converted to real money. If you have 2000 followers, you can enable ads on your videos, and people watching videos can gift you various items.
You can make money through creator’s funds: Tiktok has creator funds that reward content creator. You need 10k followers and 100k views in the last 30 days to be eligible for this fund.
You can also make money through affiliate marketing and sponsorship. You can get brand deals if you have a huge following.
How to Make Money Through Affiliate Marketing By Using Short Videos
You can make money through affiliate marketing only when you use the right marketing strategies and the right marketing channels. For a lot of people, affiliate marketing is all about sharing links on social media or sharing product links on blogs. Well, you can of course generate sales through social media posting and blogs, but you need a huge following on social media and huge traffic on your blog. Interestingly, on youtube mainly youtube shorts, you can make money through affiliate marketing without any subscribers. You will have to create videos of the product you are promoting and share the links. People who find the products useful might buy them. However, you don't become successful overnight. You will have to create content every day, in order to gain traction. This method of affiliate marketing also works for other video-sharing platforms like Reels and TikTok. You will also have to do SEO on videos.
You have a point there though, personally I think the methods or strategies you use in promoting sales in affiliate marketing is mainly determined by your target audience. There are some customers who you can easily get the attention of their customers through videos, while others could be through pictures.