How to Make Money on Social Media

How to Build Income Through Influencer Marketing

Influencer marketing means you build a huge following on social media and then get sponsorships to make money. As an influencer, you can promote brands and businesses and make money from brand deals or business deals. How much money you can earn depends on your followers’ size and the business or brands you are promoting. The best thing is you do not even have to look for sponsorships, offers will flock to you organically, provided you have a huge following.

Here’s how you can get started.

Create an account on the platform of your choice.

Choose a niche of your choice. You should be really passionate about your chosen niche and you also need to have knowledge of your niche.

Start creating content. Your content should be interesting, useful, educational, and informative. Share content that really connects with your audience.

Start building followers. You can do this in two ways, one, by letting your followers build organically, and two, by running ads. A lot of people also resort to buying followers. Never do that. These followers are not even real people.

Don’t lose hope, have patience. Continue to share good content and you will build followers.

When you have a lot of followers, you will start receiving offers. You can negotiate and start promoting brands and businesses. 

How to Make Money on Instagram?

The most popular way to make money on Instagram is through influencer marketing. Influencer marketing means you market businesses and brands through your page and you receive payment for your promotional activities. In order to become an influencer, you need two things, one, a verified badge on Instagram, and two, a huge following.  Getting a verified badge is not mandatory but this will help you gain trust from businesses because it will establish trust and represent who you claim to be.

There is also another way to make money on Instagram, which is by selling products. You can sell in two different ways, one, sell directly through posts, stories, and live streams, and two, through a shop page.

While the first option of selling can be used by anyone, you need to get approval from Instagram to sell through the shop feature. You need a business profile and sign up for shopping and submit for account approval. You have requirements to follow, you need to be based in the supported country, you need to represent a business and a domain, follow policies, etc.

You can also earn through Instagram Reels. By publishing short videos for Reels, you will be eligible for Creator’s Funds and make money based on the views generated by your videos.

How to Make Money With Zero Followers

No matter what you do, social media sites are great platforms to make money. You can sell products through social media or you can send buyers to your store on social media. You can use social media to promote other businesses and brands to make money or use social media platforms’ monetization programs to generate income. However, the major issue with social media is you need followers to make money. If you don’t have money, you will have no buyers for your products, if you have no followers no one is going to pay to you promote services and products, and when you don’t have followers, you cannot get monetized through the social media monetization program.

However, having no followers should not deter you from making money on social media because there is something called social media advertising.

You can run ads and...

Build an audience for your pages,

Generate sales for your products,

Generate traffic to your store, etc.

The scope is unlimited.

What if you do not have money?

Well, in that case, you need a lot of time and a lot of patience. If you have both, you can start creating short videos for various video-sharing platforms. Since short videos get better viewership and better engagement, selling through short videos even without an audience is absolutely possible.