@Genieljay 3 July 2021 more from that month

Throwback: In February 2004, GABRIELA women's partylist issued a protest against the popular ad campaign of the Napoleon Quince brandy, manufactured by Destileria Limtuaco. “nakatikim ka na ba ng kinse anyos?” The law of the land states that minors shouldn't be subjected to abuse and exploitation. The maniacal tagline was promoted in T.V, radio, and newspapers. Even billboards once stood tall in Kamuning, Roxas Boul., and EDSA. Of course the obvious casus belli for the protest, in the words of the then deputy secretary-general of Gabriela Malou Turalde Jarabe: “This is an act of insensitivity and machismo just to sell a product. And we are speaking of children here.” This resulted to eventual pullout of ad materials of the brandy. Remember that this is 2004, social media haven't taken its roots yet in the country. No Facebook, Twitter, or Instagram. No virtual battlegrounds; the confrontation between the manufacturers and protesters happened in the courthouse. The “kainpepe” clothing line isn't the first product to be called out; and may not be the last.